This position is responsible for data-driven business intelligence, consumer insight analysis, and supporting business development and operational processes for the Social Media Business. The role plays a key part in identifying business opportunities through data, managing business strategic content project including contract execution, and supporting cross-functional marketing initiatives.
[Responsibilities]
1.Analyze business performance metrics and consumer behavior data to generate actionable insights.
2.Manage business operations related to contracts, including term sheet preparation, contract processing, and payment coordination. Track performance and KPIs of strategic partnerships.
3.Serve as a liaison for global taskforces, assisting in project management and cross-region alignment.
4.Drive the planning and execution of content marketing initiatives to support business growth and user engagement.
5.Collaborate with cross-functional teams (e.g. content operation, product) to develop content-led campaigns, integrating business goals and user insights.