台北市中山區10年以上專科
如果你對零售管理充滿熱情,如果你希望能加入一個能與團隊一起成長的公司,歡迎你與我們聯繫。
Brand Manager Responsibilities:
※Develop and implement marketing strategies, including branding, content creation, digital marketing, events, and public relations.
※Analyzing market trends and competition.
※Coordinating marketing strategies with the sales, financial, and production departments.
※Budget Management: Develop and manage marketing budgets, including budget planning, tracking, and reporting. Ensure that all marketing initiatives are executed within budget.
※Content Creation and Management: Develop and execute content strategies to support marketing initiatives, including creating and managing content for digital and print channels, such as websites, social media, email marketing, brochures, presentations, and other marketing materials.
※Digital Marketing: Develop and implement digital marketing strategies and tactics, including social media, email marketing, search engine optimization (SEO), search engine marketing (SEM), and other digital channels, to drive brand awareness, customer engagement, and lead generation.
※Events and Public Relations: Plan, execute, and manage events. Develop and maintain relationships with media and industry influencers to secure media coverage and promote the company's products, services, and brand.
※E-commerce: Supervise e-commerce performance.
※Manage and lead a team, setting performance expectations and aligning their work with marketing goals.
※Preparing and presenting monthly, quarterly, and annual reports to senior management.
※Execution of merchandise ordering and OTB budgeting
※Development layout and operation management, familiar with the department store and with the exhibition store development experience, review and reduce the drawbacks, expenses to increase net profit
待遇面議